I agree with other reviews; this isn't really a birch smell, but more of a pine/evergreen forest smell; however, this was our best seller at our local Christmas market in town and many have already requested that we continue to carry this scent throughout the year! We used 6% to 1 lb ratio and added at 160F. The scent throw is subtle but noticeable and good for customers who do not like strong scents.

White Birch has me thinking of earthy, forest smells but this is pine and eucalyptus. It's a good smell, but not really what I expected from the name and the picture. Smells like a cold pine tree.

This is an AMAZING tree scent. It is not Birch, if you're familiar with a birch scent....but that didn't cost this one a star bc it is a brilliant fragrance. I love it. My customers love it. Winner all around.

I used it in melt & pour. It was a great aroma.

I realize this is to be a holiday type scent but I mixed it to make foresty scent with CS Rain Water, CS Sage and Cypress, and another one from CS which will remain secret for a beautiful cacophony of scents in a midnight forest. This was very popular among my friends who I sell to.